Websites that utilize art and illustration as versatile tools to beautify and clarify their intention can provide a unique visual user experience. When used correctly, these design elements can illuminate and guide the user experience, create an environment or atmosphere, and solidify the brand identity. In this post we’ve collected some of the best examples of the wide variety of implementations of art and illustration in web design. Let’s have a look!
Nahel Moussi is a Freelance Product Designer. Her website uses art and illustration to show her work for various clients.
This interactive quiz from the promotional campaign of the Generate: Support Networks program focused on innovations for elderly support and care. It uses hand drawings to make the quiz fun and engaging.
This website is a brilliant scrolling story with animated shapes, drawings and more.
This wine company uses art and illustration to create a whimsical and wildly entertaining world that shares what their wines are all about.
Build your own metropolitan tree-house by answering the quiz questions in this beautifully illustrated website.
Sapiens is a beautiful library of modular character illustrations. Choose from dozens of components, backdrops, poses, and styles to create hundreds of unique characters.
This website utilizes bright colors paired with animation to brand and explain everything that Blue Receipt is all about.
This example uses illustration combined with photography to present their brand and products in a fun yet meaningful way.
The RAK Art Foundation is dedicated to empowering artists by providing opportunities; encouraging cross-cultural collaborations and exchange; and fostering international partnerships. Their website showcases their art with class and elegance.
kukla is a huge pack of 3D elements accessible directly from Figma. The website uses 3D illustrations and animation to display and describe the set.